BSc
in Business Analytics
The BSc in Business Analytics develops skills in data analysis, business intelligence and decision-making, preparing students to use data to improve organisational performance.

Credit Hours
136

Duration
4 Years

Semesters
8

Attendence
Full time
Programme Overview
The Bachelor of Science (BSc) in Business Analytics is a four-year undergraduate programme that combines business knowledge with data analysis, statistics and technology. Students develop practical skills in business intelligence, data visualisation, predictive modelling and decision-making, preparing them to use data to solve organisational challenges, improve performance and support strategic planning.
Programme Goals
Provide students with a strong foundation in business, statistics, data management and analytics.
Develop practical skills in data visualisation, business intelligence, predictive modelling and analytical technologies.
Prepare graduates to support strategic planning and evidence-based decision-making within organisations.
Develop the ability to identify business challenges and design effective, data-driven solutions.
Promote ethical, responsible and secure use of business data and analytical technologies.
Encourage innovation, entrepreneurship, research and lifelong professional development.
Enable students to analyse complex business data and transform it into meaningful insights.
Prepare qualified graduates to meet Saudi labour-market needs and contribute to digital transformation and Saudi Vision 2030.

Strengthen students’ critical thinking, problem-solving, communication, teamwork and leadership skills.
Applicants seeking admission to the BSc in Business Analytics programme are normally required to meet the following criteria:
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A secondary school certificate (or equivalent), preferably with a background in science or mathematics, with a minimum 80% marks or above.
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Satisfactory academic performance in mathematics and related subjects.
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Successful completion of the university admission process, which may include aptitude tests, achievement tests, or preparatory year programmes depending on the institution.
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Submission of all required documents, including academic transcripts and identification documents.
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